Robert Thompson is Sanford’s Marketing Specialist. Robert helps in marketing academic and other programs of the Sanford School of Public Policy, in particular MPP, MIDP and future online programs. He will manage the strategic development, execution and measurement of marketing plans and digital advertising for these programs.
Robert has an extensive background in marketing, particularly in digital advertising. He is the founder of Brands Go Boom, a digital marketing company. Most recently, he was the Senior Director of Digital Marketing and Social Media for 919 Marketing, a marketing agency based in Raleigh. Previously, he worked for 10 years at WRAL-TV and WRAL.com working in digital marketing and advertising. In 2011, he was honored as WRAL.com Salesperson of the Year. He earned his bachelor’s degree in philosophy from West Virginia University and received a mobile marketing certificate from Rutgers University Center for Management Development.