In this three-week online course at the Sanford School of Public Policy, work with Prof. Joseph Sherlock to explore the principles and practical applications of human-centered design. Learn tools and techniques to solve problems by focusing on the people who matter most—your users. Through hands-on case studies and collaborative projects with fellow participants, you'll gain the skills to transform ideas into meaningful, impactful outcomes.

Become an Expert

This course is a part of the Behavioral Design Expert Certificate (BDE) program. Invest in your professional growth and explore similar courses that will prepare you to help make the world a better place.

Explore the BDE Certificate

About the Program

In this online course, dive into the world of human-centered design (HCD) to understand concepts and applications. Collaborate with fellow program participants on hands-on case studies and projects. Walk away with tools to applicable to real world solutions.

Program Topics

  •  Introduction to HCD Principles and Processes
  • Conducting Field Research
  • Behavioral Mapping and Barriers
  • Synthesizing Insights
  • Case Study: Municipal Food Waste Collection
  • Prototyping Basics
  • Usability Testing & Iteration
  • Scaling & Delivering Solutions
  • Final Presentations & Reflection

Session Format

  • 9 Live Online Sessions via Zoom (M,W,F from 9-11:30am US EST)
  • Session Length: 2.5 hours
  • Total Contact Hours: 22.5

The tuition rate for this program is $1,500. Applicants who are accepted by August 4th will receive a 25% priority registration pricing. Special alumni and partner pricing is available upon request. For more information, please email us.

Note: This course is part of the Behavioral Design Expert Certification. This certification provides participants with a dual certificate in HCD and BE. The cost for enrolling in this certification is $3,000 ($1,000 in savings).

This program is ideal for professionals wanting to learn how to integrate behavioral economics principles and methods into their policy work.

Past program participants include the following:

  • Program and project managers from the public and non-profit sectors
  • Researchers from think tanks and academic institutions
  • Monitoring, evaluation, and learning specialists
  • Communications, public relations, and donor campaign specialists
  • Policy advocacy professionals

 

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Program Information

Program Dates: 

September 14 - October 2, 2026 (M,W,F from 9-11:30am US EST)

Priority Registration Deadline: 

August 4, 2026 (for priority pricing)

Registration Deadline: 

September 7, 2026

Location: 

Online via Zoom

Questions?

Email the Executive Education Team at sanfordexeced@duke.edu

More Courses:

Interested in similar courses? Check out our Behavioral Design Expert Certification or Behavioral Economics & Behavioral Science program.

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Meet the Program Director

Joseph Sherlock is a Lecturer at the School for Government at King’s College London. His PhD is from the London School of Economics, focused on applying behavioural science to strengthen democracy. Driven by a passion for evidence-based and evidence-generating innovation, his work generally centers on leveraging behavioural science to advance democracy and sustainability, as well as the science of behavioural science.

Joseph also serves as a Behavioural Science Fellow in the United Nations Secretary-General’s Office. Previously, he was a Principal Behavioral Scientist at Duke University, where he led a team dedicated to fostering innovation in civic society through behavioral science. He also held the role of Principal Behavioural Researcher at HM Revenue & Customs, contributing to public sector innovation and policy development.